Size inclusive, sustainable and ethically made swimwear. Our mission is to spread confidence, self love and body positivity to women through swimwear. 

Are you tired of the swimwear industry spreading insecurities on women that do not fit in the industry standards, constantly challenging woman to have "a bikini body"? So are we.

That is why we are committed to body diversity and inclusion. We believe that every body is a bikini body, and that every women should be empower to feel confident in her body and not afraid to show off her curves.  

We invite woman that are not professional models to become swimwear models - all photos in this website portrait regular woman just like you and me and no photoshop is used to change their bodies. 

Let's stand together against body shaming, judgment, and self-doubt and start enjoying summers in a fashion and sustainable way. 

When you buy from us you are supporting a small business and standing against everything that is wrong in the fashion industry. Put your money where your mouth is: say YES to sustainability and NO to big factories and poorly paid employees.  

Confidence Swimwear was founded to promote body inclusivity and empower women to embrace their bodies with confidence in a sustainable and ethical way.